About The Brand

Award winning, eye-konic, easy to use: our innovative products are inspired by you.

The go-to brand for eyes, Eyeko was founded in 1999 – the result of makeup veterans and partners Max and Nina Leykind’s shared vision to open eyes everywhere to a new idea of beauty. Our focus? Creating an eye wardrobe that really works for you.

In the last two decades, we’ve reinvented mascara with our signature zero-waste squeezy tubes, and developed enriching, pro-vitamin formulas with unique, body-boosting brushes that offer instant results, easy application and long-term lash care.

We’ve won awards and found fans in celebrities, makeup artists, beauty editors and experts – but even more importantly, you, our customer. Whether it’s mascara, eyeliner or shadow, with Eyeko, you’ll not only find the mascara to fit your beauty and lifestyle needs, but you also benefit from innovative Korean technology for a look that lasts.